Vincy came from a strong business background, having done her education at USC, a top 20 business school. Her daughter was a bright and motivated middle school student, but they wanted to expose her to different fields of interest so she could find a passion best fitting her college/career goals. Given how much has changed with the college application process (requirements, trends, and competitiveness), she wanted to make sure her daughter could build a comprehensive profile highlighting her strengths and unique talents on the college application.